When you consider social media marketing for your dental practice, you likely think of Facebook, TikTok or Instagram. LinkedIn probably isn’t on your radar. For more than a decade, it has been regarded as little more than a job-hunting website.

I started using Linkedin back in 2015 and since then I’ve amassed almost 20k connections, all in the dental industry. It is a FREE resource to connect with professionals around the world and even connect with high caliber, educated patients in your local town.

There are millions of healthcare professionals active on LinkedIn, so it should come as no surprise that it is an excellent place for establishing professional connections and finding quality employees but it is also a free marketing opportunity.

LinkedIn demographics probably resemble your target market. Statistics show that people with higher incomes and more education are more health conscious. Additionally, career-oriented individuals tend to be image conscious, making them an excellent market for cosmetic dentistry and implant dentistry.

StraightSmile Solutions® is a web-based, orthodontic consulting service that supports general and pediatric dentists, dental labs and the dental industry. We can support you to launch de-novo orthodontic operations or scale your existing orthodontic operations. Our team supports you with every aspect of the process: case selection, team training, operations, case support and treatment plans.

Most of our doctors who fully utilize the support with the Concierge Plan or VIP Plans, scale their cases 200-500% in just 6 months. This can bring an extra six-figures in revenue.