Archive for the ‘ Blog ’ Category

Night Time Aligners- Do they Work?

Contrary to Align Technology’s claims, aligners are NOT invisible. Attachments and precision cuts can be very unsightly and often patients are looking for a night-time only aligner. Buyer be warned, though. The elusive “night time only” aligner is more of a myth or legend than an actual clinical fact. That said, an important trade-off to […]

StraightSmile Solutions now Offers Custom , 1:1 Orthodontic Courses in Waikiki Hawaii!

Back by popular request, StraightSmile Solutions now offers custom, 1:1 Orthodontic Classes in Waikiki, Hawaii! Doctor provides the venue. Subject to mutual availability. Contact us at [email protected] for course options and pricing. We do not offer CE credits at this time but we do offer an itemized receipt for your tax preparation. Our most popular […]

Byte™, OrthoFx® and ProAlign®: The Second Generation of DTC Aligner Companies

As an orthodontic consultant and the CEO of StraightSmile Solutions®, I am frequently asked to report on the pulse of the orthodontic industry. Three years ago, I was one of the first bloggers to report on the Invisalign Store® experience and franchise developments. As an initial team member of the SmileDirectClub®, a Bay Area native, […]

How Dentists can Leverage Instagram to Drive Patient Referrals

Our team at StraightSmile Solutions, has been supporting dentists for years to launch and scale ortho in their practices and lower their lab fees, but that isn’t all we do. You may be the best dentist in town with the most ideal restorations, but if nobody knows you’ll be unsuccessful! Nowadays, just hanging a shingle […]

Can you Put Braces on Teeth With Crowns?

It always surprises me when patients ask for braces when they have complex restorative work when they could have Invisalign or other clear aligner brands. Below is my scripting and verbiage to explain the importance of why clear aligners are superior in these situations. 1. You’ll need to damage the crowns in order to get […]

Linkedin for Dental Practice Marketing

When you consider social media marketing for your dental practice, you likely think of Facebook, TikTok or Instagram. LinkedIn probably isn’t on your radar. For more than a decade, it has been regarded as little more than a job-hunting website. I started using Linkedin back in 2015 and since then I’ve amassed almost 20k connections, […]

Why Dentists need a YouTube Channel

If you haven’t already, it’s time to set up a YouTube channel for your dental practice. You need a Google account to get started. Once you have your account set up, you can start adding videos right away. It may take a few weeks to get it verified before you can activate it. 1. Make […]

Post-Covid Resources Link


Is our Dental Profession’s Passive Attitude Towards the Corona-Closure Justifying the SDC Business Model?

“Yes Ma’am Can I Have Another? Passive Dentist Professional’s Attitude Towards COVID-Closure The Impact of Coronavirus on Dentists The novel coronavirus has infected millions of people across the globe and this pandemic has left all dentistry practice around the world go for a toss. Only a few states have allowed dental offices to be kept […]

A Dentist’s Guide- Post Covid Restart

This is Dr. Amanda and I work with StraightSmile Solutions. Today, I want to discuss how dentists can stand together and deal with the effects of COVID-19 (coronavirus). Eventually, it will all calm down and you will see your self after a few years telling this story to your kids and grandkids. Since the pandemic […]